LotaData is an alternative data company that applies Moments Intelligence to understands "why people are where they and what is on their minds". Our SaaS platform enables smart cities to engage with local communities in meaningful ways through data-driven optimization of city programs and facilities. LotaData achieves this by applying (1) mobile location intelligence, (2) predictive analytics, and (3) machine learning, to data about city programs, activities, classes, events, facilities, parks, sports fields, community centers, libraries, school districts, neighborhoods and demographics. The very same platform also addresses the needs of geo-marketers, mobile app developers, rewards providers, mobile operators and ad networks.